Research on MPAcc education reform in the digital economy era: A case study of the University of Malaya

In the era of digital economy, data and intelligent algorithms are driving profound changes in the economic field, which also presents new challenges for the cultivation of MPAcc talents. This paper focuses on this issue, analyzing the deficiencies in the current MPAcc talent cultivation system in terms of curriculum design, teaching methods, faculty teams, and school-enterprise cooperation. At the same time, it deeply analyzes the reconstruction requirements for accounting talent education in the digital economy era in terms of knowledge structure, comprehensive ability, and professional quality. Taking the University of Malaya as a case study, this paper analyzes the key points of its MPAcc education reform, including innovative curriculum design, the adoption of diversified teaching methods, optimization of faculty team construction, and deepening of school-enterprise cooperation. It also provides specific optimization paths, such as improving the dual-mentor system, promoting the construction of practice bases, integrating professional qualification certification, and broadening international horizons. This paper aims to provide ideas for the reconstruction and model optimization of China's accounting talent cultivation system, helping the accounting industry achieve transformation and upgrading.